Jul 14, 2022
In Welcome to the Forum
Do you remember when "hack" was slang for someone doing a bad job? Today, the phone number list word made a 180. It is now used to refer to a clever solution to a tricky problem (as the urban dictionary puts it). If the tricky problem is content marketing, what are the smart solutions used by phone number list Content Marketing World stakeholders? Speak the same language My favorite time and budget saver is Acrolinx, a terminology management tool. When everyone agrees on the words we are going to use, it makes the phone number list whole content creation process more efficient. And more speed means less cost for writing, editing and translating. Although I've used spreadsheets and tables in the past, having a tool phone number list to manage your brand language really helps everyone be consistent. And a consistent message is also good for your brand. Don't go for perfect When I think of content marketing hacks, I think of how I can post more and better content: Tools - I use Evernote to save links to great articles I've read and file them for future use. I add the link with a sentence or two about the phone number list highlights. Doing is better than perfect - We tend to make sure everything is perfect before we publish, but search engines don't care if your content is perfect. I'm not suggesting you post shitty content. Publish it then come back later and tighten it up or add some more context. Reuse and reformat your content - We often publish free guides and then break them down into social graphics, social media posts, webinars, videos, and other forms of content. It saves time and provides the phone number list opportunity to build internal links and reach a variety of audiences. It's hush It's my secret weapon…my content community. I've built an outstanding community in the phone number list content world by meeting peers and creating Boston Content (a regional content marketing network). If I'm at an impasse, never done something, or just struggling with the many little challenges that come up in our phone number list business and need someone to empathize with, I revolves around those passionate content creatives, thinkers and strategists. I recommend you phone number list create your own content circle and help each other win.